Joanna is an international awarding-winning leadership coach, behavioural expert and international best-selling co-author of The Law of Brand Attraction, which has reached #1 in 6 countries including the UK and the USA.
Most recently, Joanna has launched the pioneering programme, ‘Activate Your Full Potential’ which helps leaders achieve results faster and easier than ever before.
With 22 years of international experience, and a history of leading some of the world’s most highly regarded advertising agencies to even greater success, Joanna is well placed to guide leaders who find themselves stuck on their route to success.
By focusing on building confidence, certainty and conviction, leaders will discover who they are and what they are capable of. They will also learn how to raise their earning potential and increase their influence to achieve the success they deserve.
As everyone is currently facing challenges in both their personal and professional lives, courageous leaders are needed more than ever before. However, there appears to be a shortage of this type of leader.
Joanna recalls growing up and believing that courage meant being bold, brave and taking risks. She felt as a child that being shy and quiet was not tied to being bold and brave. However, growing into adulthood, and entering into the business world, she realized that this was as far away from the truth as it could get.
The root of the word courage is ‘cor,’ the Latin word for heart. Courage originally meant ‘To speak one’s mind by telling all of one’s heart.’ So, there is bravery in taking risks, but it is much more than that.
A truly courageous leader leads whole-heartedly, understands the power of vulnerability and works to empower their team to do the same.
Unfortunately, with constant change and uncertainty often an everyday occurrence in both life and business, leaders can find themselves locked into bad habits. Benefiting from Joanna’s direction, leaders can continue to grow, enhance their skills and lean into adapting their leadership style so they can continue to thrive.
Led by Joanna’s signature approach which is relatable, calm and fuelled by a passion for creating positive change in others, leaders on the Activate Your Potential programme will feel 360 support in enabling them to expand their comfort zone into a space of growth.
The competitive advantage that Joanna’s programmes offer comes from her 20+ years in the creative sector as well as many accolades obtained during her time as an executive level leader.
Her newest programme ‘Activate Your Full Potential’ is targeted at creative industry leaders who are ready to take control and invest in themselves to accelerate their success.
She is highly skilled in business operations, as a professional coach and behavioral specialist. The approach taken in her programmes focuses on breaking down learning into easily digestible concepts and actionable strategies that can be applied straight away.
Having this wide array of skills and on-hand experience has set her apart and established Joanna as a true industry leader and all-around powerhouse in her field.